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C California Style

Special Delivery

by intern

Months after a Kickstarter campaign-funded launch, Portland-designed and L.A.-crafted Bluer Denim is making waves again with its Home Try-On service.

“I hate jeans shopping,” founder Jeffrey Shafer explains of the inspiration behind the ship-anywhere program, which allows shoppers to skip the stores and receive three pairs at home, pick their favorites and send back the rest.  For Shafer, the best jeans should “feel like second skin.” bluerdenim.com.

Edited by Samantha Traina.
Written by Megan Meyer.