The gutsy new salon concept in Venice is a cut above the competition
Words by ANDREW BARKER
Photography by MARK GRIFFIN CHAMPION
Hairstylist Jason Schneidman had made his name at the fabled Beverly Hills salon of Chris McMillan, so when it came time to strike out on his own to Venice, he wondered: Would his celebrity clientele be willing to cross the 405 for a bimonthly back and sides?
“The blessing was all my clients followed me,” he says. That includes actors Jonah Hill and Rob Lowe, and ex-Dodger Chase Utley. Reality TV star Scott Disick comes all the way from Calabasas, and musician Anthony Kiedis drives his motorbike in from Malibu. But not every client travels to Lincoln Boulevard to see him for a beard trim, fade or total image overhaul; Schneidman is still in CBS Studios four nights a week to style James Corden’s hair for The Late Late Show.
The SoCal native, who spends his downtime giving free haircuts to the homeless, opened TheMensGroomer this past summer in an industrial space large enough to house his salon slash coffee shop slash lifestyle store, a concept for which he, as a Venice resident of 18 years, knew there was a market. With his own grooming line and a high-end barber truck project popping up at Summit LA19 in November, he’s thinking way beyond your average barbershop. “I want men to look their best. I have a passion for it. I want to share that with people,” he says.
2518 S. Lincoln Blvd., Venice, 310-241-3664.
Feature image: JASON SCHNEIDMAN outside THEMENSGROOMER in Venice.
This story originally appeared in the Fall/Winter 2019 Men’s Edition of C Magazine.
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